Always-On Campaigns
Client: Audi Canada
Year: 2017 – Present
Agency: Hamazaki Wong Marketing Group
Role
Art & Visual Direction
Copy Direction
Design & Production Lead
I am in charge of the art direction and oversee the creative team to develop creatives campaigns for the Audi Canada ethnic market on a national level. I take the client brief and develop creative concepts that work effectively targeting the ethnic market. I also take the creative to the next level and create visuals that work well with the creative message and executed in various media formats, such as print, digital banners, social media banners (WeChat).